by Steve Shepherd | Mar 21, 2013 | Sales
While in Orlando this past week, I was speaking with a group of independent agents about knowing the customer. And, I mentioned that one of the keys to successful sales was taking care of the customer’s needs, beliefs and values. Throughout the afternoon, I...
by Steve Shepherd | Jan 31, 2013 | Sales
The main objective of family-owned restaurants, dry cleaners, fitness centers and florists…is to sell their wares and services in order to gather interest, to stay in business…and, to ultimately make a profit. For many entrepreneurs within our local communities,...
by Steve Shepherd | Jan 3, 2013 | Sales
“The value of a man should be seen in what he gives and not in what he is able to receive.” ~ Albert Einstein The 2012 holiday season is complete… The distinct sound of the Salvation Army bells have ceased to toll through the cool air… And, shopping for a prime...
by Steve Shepherd | Oct 19, 2012 | Sales
While visiting with one of our agents this past week in Valrico, Florida…I couldn’t help but ask the agent about the history of this quaint community. Main Street was a meager 100 yards long…if that. So, a walk ensued…with the agent, and ‘Bella,’ the office Chihuahua....
by Steve Shepherd | Sep 28, 2012 | Sales
I hadn’t bowled in quite a few years…but last night I had the opportunity to do so with a large group of friends and co-workers. Today, I firmly believe…that my arm is going to fall off. And, oh…the competition. The mocking, the side bets, and the “getting in your...
