by Lem Purcell | Dec 20, 2012 | Marketing
I know. “Holiday downtime?” Yeah right. Nonetheless, all the travel (and its inevitable delays) along with the occasional need to retreat from the holiday circus provides a few opportunities to catch up on a little reading. Here are three exceptional reads for the...
by Steve Shepherd | Dec 13, 2012 | Sales
If you are reading this…it was nice knowing you. December 21, 2012 is upon us. And, this might just be the last blog you’ll ever read. I know what you’re thinking…it’s kind of ironic…you are an insurance agency, insuring people’s livelihood. Then, December 21st...
by Helene Goldson | Dec 6, 2012 | Customer Service
If there is one thing that I’ve learned from living in two countries and a few states, it’s that broad generalizations about people rarely work. Case in point: I am constantly told that “older customers don’t like email or the Internet.” In reality, if you look at the...
by Ashley Kennedy | Nov 29, 2012 | Marketing
In Part 1 of this Listening series we discussed how to find conversations about your brand and industry on the web using Google Alerts. This week we’ll discuss listening on social networks, where millions of conversations occur every day. To pick up on relevant...
by Steve Shepherd | Nov 21, 2012 | Sales
It’s that time of year for all of us to count our blessings…and, our calories! Thanksgiving… It’s the time for family reunions. It’s the one day that a bird gets pardoned by the President. It’s the time of year when we have a glass of wine while preparing the meal the...
by Steve Shepherd | Nov 13, 2012 | Marketing, Sales
During my latest agent visits around the state, I was approached by strangers in restaurants, gas stations, grocery stores, and even as I was coming out of an elevator. Their reason for chatting with me? Brand recognition. You see, the Tower Hill Insurance logo is...
