by Lem Purcell | Oct 26, 2012 | Marketing
Sponsored search, or PPC (pay-per-click) advertising as an agency marketing tool offers a number of attractive benefits: performance-based spend, low barriers to entry, and substantial targeting opportunities. Here are a few essentials to keep in mind whether you’re...
by Steve Shepherd | Sep 7, 2012 | Leadership
For all of you college football fans, your day finally arrived last Thursday with an exciting, nail-biting South Carolina-Vanderbilt matchup. Next on the docket…the NFL. Football and the pending fall equinox go together like peas and carrots. Why? Because…we can...
by Steve Shepherd | Aug 30, 2012 | Leadership
Isaac brushed past Florida this week without much incident…mainly a rainy and somewhat windy nuisance. Needless to say, based on early models, everyone in the State of Florida prepared for the worst. Were you ready? Here are a few ‘ISAAC’ thoughts… I—Insured ...
by Ashley Kennedy | Jul 11, 2012 | Marketing
Facebook or Twitter? Google+ or YouTube? What about Linkedin, Pinterest, Tumblr, Instagram, and Foursquare? It seems everyone is going social these days (and you’re right, they are) and choosing where your business should be can get overwhelming. Luckily, it doesn’t...
by Steve Shepherd | Jun 27, 2012 | Sales
I have a four inch high stack of business cards sitting in my office from my first few months working here at Tower Hill. I must have somewhere in the range of 150-180 business cards from independent agents I had the pleasure of meeting during my tour of the state...