by Tower Hill Insurance | Nov 17, 2014 | Marketing, Technology
So you’ve created a Facebook Page for your business following our tips. What’s next? You obviously want the Page to increase your online presence and build up your audience, but how on earth do you do that? It’s time to promote your Page! Here are some methods that...
by jjohnson | Sep 12, 2013 | Marketing, Technology
There’s a lot of snake oil in the business of Search Engine Optimization. In my position, I see a ton of it – usually in my spam folder – and hear stories from the field that make me cringe. There are, however, a handful of quality SEOs out there that consistently...
by jjohnson | May 23, 2013 | Technology
This week’s article comes courtesy of our Systems department, which is currently making great efforts to upgrade and enhance Tower Hill’s RPM (Rating & Policy Management) agent portal. In the process, we’ve discovered that a significant number of RPM users are...
by jjohnson | Dec 20, 2012 | Marketing
I know. “Holiday downtime?” Yeah right. Nonetheless, all the travel (and its inevitable delays) along with the occasional need to retreat from the holiday circus provides a few opportunities to catch up on a little reading. Here are three exceptional reads for the...
by Tower Hill Insurance | Nov 29, 2012 | Marketing
In Part 1 of this Listening series we discussed how to find conversations about your brand and industry on the web using Google Alerts. This week we’ll discuss listening on social networks, where millions of conversations occur every day. To pick up on relevant...
