Three Questions to Ask Your SEO Firm

Three Questions to Ask Your SEO Firm

There’s a lot of snake oil in the business of Search Engine Optimization. In my position, I see a ton of it – usually in my spam folder – and hear stories from the field that make me cringe. There are, however, a handful of quality SEOs out there that consistently...
Agency Best Practices for Linking to THIG.com

Agency Best Practices for Linking to THIG.com

I’m not a big fan of standalone links pages – pages with long lists of outbound links to third parties that may or may not be relevant to your website or business. They’re really just an artifact from the early days of the web when folks had no idea what to put on...
Choosing a Social Network

Choosing a Social Network

Facebook or Twitter? Google+ or YouTube? What about Linkedin, Pinterest, Tumblr, Instagram, and Foursquare? It seems everyone is going social these days (and you’re right, they are) and choosing where your business should be can get overwhelming. Luckily, it doesn’t...