Life Cycle of a House

Life Cycle of a House

Every home goes through a life cycle.  As homes approach 15 to 20 years old – the “terrible teens” – most building components and appliances reach the end of their useful life and will eventually fail: In our climate, shingles and tiles often don’t last as...
Your Window of Opportunity

Your Window of Opportunity

Ever wonder where the phrase “window of opportunity” comes from?  Time magazine may have been the first to use the phrase in its November 12, 1979, issue to describe a small space or short period to get something accomplished. A “window” exists in our underwriting...
What if?

What if?

Well…another year has passed. Nothing thrilling happened in our state this hurricane season…only a little brush of excitement from Tropical Storm Andrea over north Florida early in the season…and Tropical Storm Dorian, which fizzled out just before hitting the eastern...
Cooking With Value

Cooking With Value

While walking down the aisles at Publix, we commonly see out of the corner of our eye…an employee quietly hawking a morsel of a new cookie, or a sampling of a different type of cheese, or perhaps offering coupons for dryer sheets. In most instances, we will stop out...
Creating Your Agency’s Optimized LinkedIn Page

Creating Your Agency’s Optimized LinkedIn Page

We have already covered how to create Facebook and Twitter accounts, so you’re probably feeling very comfortable in the social media arena by now. You’ve connected with your customers, now it’s time to focus on growing your agency and industry connections....