by Brian Hunt, AIC, CPCU | Oct 8, 2015 | Articles, Underwriting
Picture the P/C underwriting cycle as rolling waves on the open Atlantic Ocean. There are crests (hard market) and troughs (soft market) as underwriting profitability goes up and down. In this analogy, the insurance company represents the boat. Customers should ask...
by Ashley Kennedy | Jul 25, 2013 | Marketing
We have already covered how to create Facebook and Twitter accounts, so you’re probably feeling very comfortable in the social media arena by now. You’ve connected with your customers, now it’s time to focus on growing your agency and industry connections....
by Jason Neville | Jun 20, 2013 | Claims
The stress associated with experiencing a third party bodily injury liability claim can be overwhelming for your customers. The very nature of the event is not pleasant; someone is blaming the policyholder for an accident that lead to injuries. A sometimes...
by Helene Goldson | Dec 6, 2012 | Customer Service
If there is one thing that I’ve learned from living in two countries and a few states, it’s that broad generalizations about people rarely work. Case in point: I am constantly told that “older customers don’t like email or the Internet.” In reality, if you look at the...
