Why Banner Ads Should Be a Part of Your Marketing Mix

Why Banner Ads Should Be a Part of Your Marketing Mix

While nearly as old as the Web itself, online display – or banner – advertising has fallen out of favor in recent years, particularly among advertisers with limited budgets (and who among us doesn’t have a limited budget?). Low click rates, confusing placement...
Internet Marketing Step 1: Establish Your Home Base

Internet Marketing Step 1: Establish Your Home Base

We’ve hosted a number of internet marketing seminars here at Tower Hill and at agent events, and most have focused on popular and emerging topics such as social media, SEO, and digital advertising. Without exception, I am approached by at least one attendee after each...