by Tower Hill Insurance | Jul 15, 2013 | Sales
Summer is halfway over. Sorry for the sobering reminder, folks! For the past 15-16 years, my ‘structure clock’ has been put out of whack by the summer months…June through August…when my kids have been out of school. I love organization…and, I relish getting up at 5:30...
by Tower Hill Insurance | Jun 13, 2013 | Marketing
Do you want your business on Twitter, but don’t know where to start? Tweets, tweeps, handles and hashtags may be foreign (and perhaps intimidating) concepts now, but with time you’ll realize Twitter is actually a user-friendly platform that can quickly expand...
by Tower Hill Insurance | Jun 6, 2013 | Customer Service
Today, June 6, is the 29th anniversary of the day Tetris hit the world market. When I saw that tidbit of trivia, it got me thinking about how Tetris can teach a lesson about Sales. In case you are one of the three people in the world who haven’t played it, Tetris...
by jjohnson | Mar 28, 2013 | Marketing
Offline advertising – TV, print, radio, out-of-home, etc. – can be an enigma. You know it’s effective when done right, but meaningful performance and ROI metrics are hard to come by. Big-budget companies can solicit expensive market pre/post market surveys, but that’s...
by Tower Hill Insurance | Mar 7, 2013 | Marketing
It’s no secret that many individuals within an insurance agency are forced to wear several hats, leaving little time available to take on new responsibilities. When it comes to social marketing, it may be tempting to hire an intern or a family member in college...
