by Ashley Kennedy | Jul 25, 2013 | Marketing
We have already covered how to create Facebook and Twitter accounts, so you’re probably feeling very comfortable in the social media arena by now. You’ve connected with your customers, now it’s time to focus on growing your agency and industry connections....
by Lem Purcell | Jul 3, 2013 | Marketing, Technology
The web and social media are all about sharing . . . sharing photos, sharing videos, sharing stories, sharing ideas. Engaging, entertaining content is the lifeblood of the online world and, in most cases, generated with the intent to be shared. That being said, it’s...
by Ashley Kennedy | Apr 25, 2013 | Marketing
Congratulations! You’re ready to take the leap into social media, which for most businesses is the creation of your Facebook page. I’ll walk you through the creation of your page while sharing tips to help maximize your results. Before starting, make sure you have set...
by Ashley Kennedy | Mar 7, 2013 | Marketing
It’s no secret that many individuals within an insurance agency are forced to wear several hats, leaving little time available to take on new responsibilities. When it comes to social marketing, it may be tempting to hire an intern or a family member in college...
by Lem Purcell | Dec 20, 2012 | Marketing
I know. “Holiday downtime?” Yeah right. Nonetheless, all the travel (and its inevitable delays) along with the occasional need to retreat from the holiday circus provides a few opportunities to catch up on a little reading. Here are three exceptional reads for the...